List Of Online Letting Agents in 2018

Landlords that use online letting agents instead of the traditional high-street letting agents save on average £1,000 per let, and for many the savings run into thousands!

Find out all you need to know about Online Letting Agents, including the best options available for you…

List of the best online letting agents for landlords

There are a buttload of online agents out there, and more and more are opening up shop every day, but here’s a list of online letting agencies that I personally recommend, because I’ve either used them myself, or because they have received awesome feedback from the community.

The prices and details below are for “Tenant-find” services. If you want a more “managed” solution from an online agent (yup, they do that, too), you may want to hop down to the managed services section.

Search Filters

Require any of the following?

  • Tenant referencing

    Tenant referencing
    To ensure you stand the best chances of getting reliable tenants, your agent will reference prospective tenants, which can include credit checks and employment history.


  • Deposit registration

    Deposit registration
    In order to comply with the tenancy deposit legislation, the agent will secure the deposit on your behalf and serve required documents to your tenant.


  • Tenancy sign-up service

    Tenancy sign-up service
    The agent will draft your tenancy agreement contract and get it signed by the tenant(s) on your behalf.


  • EPC

    An Energy Performance Certificate (EPC) is needed when a property sold in the UK. They are valid for 10 years, so if you already have a valid one you do not to order another.


  • Gas safety check

    Gas safety check
    Agent will arrange for a gas safety check to be conducted. Landlords are legally obligated to have annual gas safety checks.


  • Photograghs

    The agent will arrange for a photographer to visit your property to take pictures, which can be used with your adverts. Good quality photos are important in making your property look attractive and can increase enquiries.


  • Floorplan

    The agent will arrange for a professionally produced floorplan showing the layout and room sizes of your property. Many buyers find floorplans useful when viewing property details online.


  • Rightmove Premium listing

    Rightmove Premium listing
    The premium listing is a popular upgrade which increases exposure to your property listing by highlighting it in the search results. Rightmove say Premium listings on average 35% more click-throughs than regular listings.


  • Pay on Completition

    Pay on Completition
    Pay on Completition means there's nothing to pay upfront until you find your perfect tenants (T&C's may apply, so please read carefully).


Estate AgentDurationIncludes / NotesPrice
5 days / 3 months*
Includes / Notes

Ultimate Advertising package
  • Markets on Rightmove, Zoopla + more

*5 day free trial, then option of continuing service for 3 months - which is £24 (Inc VAT) for new customers, and £29 (Inc VAT) for returning customers!

PriceFREE Trial*Inc VATNo hidden fees, no credit card details required! Visit Website
Until Let
Includes / Notes

Express package
  • Markets on Rightmove, Zoopla + more
  • Tenant referencing
  • Deposit registration
  • 1 day Rightmove featured listing
Price £46.55Inc VAT
Normal price: £49

Discount Code available
Visit Website5% Discount Code: 99home5
3 months
Includes / Notes

Plus package
  • Markets on Rightmove, Zoopla + more
  • Tenant referencing
Price £64Inc VAT
Normal price: £79

Discount Code available
Visit Website£15 Discount Code: PIP1
3 Months
Includes / Notes

IATA Essential package
  • Markets on Rightmove, Zoopla + more
Price £94.05Inc VAT
Normal price: £99

Discount Code available
Visit Website5% Discount Code: Welovethelandlord17
3 months
Includes / Notes

UChoose package
  • Markets on Rightmove, Zoopla + more
  • Tenant referencing
  • Rightmove Premium listing
  • Will ensure you've met your landlord legal obligations.
Price £104Inc VAT
Normal price: £239

Discount Code available
Visit Website56% Discount Voucher (includes FREE Rightmove Premium listing)
2 months
Includes / Notes

Find a Tenant package
  • Markets on Rightmove, Zoopla + more
  • Tenant referencing
Price £119Inc VAT
Normal price: £129.99

Discount Code available
Visit Website£10 Discount Voucher

Please note, I try my best to keep the information of each agent up-to-date, but you should read the T&C’s from the agents’ website for the most up-to-date information.

Table of contents:

What is an Online letting agent?

They’re letting agents that don’t have a high-street presence (i.e. a local branch you can walk into), instead they operate from one centralised office, and make all their sales via their website. Ultimately, that means they have much lower overheads compared to high-street agents, which is precisely why they’re the able to offer much cheaper solutions for finding tenants. Like, massively cheaper.

An online letting agents goal is fundamentally the same as any other letting agents, which is to generate as many leads from prospective tenants as possible.

Online agents achieve this by marketing a landlord’s property across several (if not hundreds) of the biggest UK property portals, which are all crawling with prospective tenants looking for their next home.

Quick fact: a staggering 92% of tenants search online for their next rental property on websites like Rightmove and Zoopla. So getting your website listed on those websites is paramount to finding tenants efficiently.

In order to get listed, you simply need to pay a small fee, and then upload your BTL property details onto a online agent’s website. The online agent will then distribute your property details across various different property portals, including Rightmove, which means your property will appear in Rightmove’s search results.

When a prospective tenants makes an enquiry through one of the property portals, the landlord will receive it directly, and is then typically expected to arrange and take the viewings himself, and then select the most suitable applicant.

The most reputable (and recommendable) online letting agents have a fully-dedicated support team which can be easily contacted via phone and/or email, so you’re not just dealing with a dormant website and automated responses- you actually are dealing with real people.

Online letting agents originally only catered for landlords that wanted a simple “tenant-find” service, and NOT a fully managed service. And yes, still today, that is still mostly the case.

If you opt for a “tenant-find” service from an online agent, which is approx £50 on average, you can typically expect the following service:

  1. Property listed on the biggest UK portals, including Rightmove and Zoopla, to generate enquiries from prospective tenants
  2. A range of forms and documents, including Tenancy agreement templates
  3. Support from an account manager in case you have any questions
  4. Tenant referencing service

However, many online agents have evolved their services by offering a more comprehensive service, which includes those services expected from a regular fully managed service you receive from a high-street agent, such as rent collection and handling maintenance enquiries. So if you’re looking to benefit from online letting agent prices, while still wanting a managed service, you may want to skip down to the online letting agents that offer managed services section.

What are the differences between a high-street letting agent and online letting agent?

These days, in terms of services, online letting agents can offer most of the services high-street agents can. However, they differ in the following ways (in my awesome opinion):

Local knowledge – high-street agents operate locally out of their shop-front, while online agents operate nationally (so lack local knowledge of specific areas) from an office. High-street agents pride themselves on local knowledge, and feel they have an extra edge with that useful information. Granted, local knowledge is useful in some ways, but in this internet driven world, the importance of local knowledge is declining by the day. Moreover, most agents generate most of their leads from property portals like Rightmove anyways, and local knowledge isn’t even required for a tenant acquisition sourced by Rightmove.

Shop-front / Face-to-face service – high-street agents can offer a face-to-face service. So, for example, if you get really pissed off with their service, you can storm into their shop and punch your agent square in their stupid-looking face (assuming the intoxicating scent of their Old Spice aftershave doesn’t choke you to death first. Only joking). With an online letting agent, you’re limited to communicating via phone and/or email- assuming you’re not a psychotic maniac and prepared to track down your agent, the biggest threat in your arsenal is a string of harsh words, like, “you’re a cunt, mate!”

Price – this is where highstreet agents and online agents become drastically alien from one another.

When you start looking at the pricing differences you almost have to wonder if they’re selling the same service (they essentially are!).

High-street agents have massive overheads in comparison to online agents, so they NEED to charge more for their services, and believe me, that they do! That’s a fact. Those fabulous multi-coloured Mini Coopers don’t pay for themselves.

High street agents generally base their fees on the percentage of rental income achieved over a one year duration. For example, if you receive £1,000pcm for rent, they might charge you 10% of of the annual rent (£1,000 x 12 = £12,000) to find you tenants, which would cost £1,200. That’s a horrendous amount of money.

From my experience, ALL online letting agents work on a fixed-fee basis (i.e. the £45 price on the tin is what you pay, unless you opt in for add-on services e.g. gas safety certificate, EPC, professional photography etc), so there are no hidden fees or sneaky extras that sneak in, which are notorious of the traditional high-street agent.

You do the math… and then tell me online agents aren’t worth a punt (if you’re not a believer yet, that is).

Enquiries / Viewings – unless you opt for a fully-managed solution (more on that further down the page), handling enquiries and viewings are one of the few services that online letting agents don’t/can’t offer with their standard tenant-find packages (which is the package most landlords opt for).

High-street agents, on the other hand, generally include enquiry management and a viewing service with all their packages (of course, you’ll probably pay through the ass for the privilege).

Needless to say, if you reduce into a wheezing, nervous, anti-social hermit when you’re around strangers, you’ll probably be better off using a high-street agent to take your viewings, or looking a little further below, where I get into the meat and potatoes of online letting agents that offer managed solutions!

Inspections – bringing us onto the second feature online letting agents can’t offer, and that’s landlord property inspections. Most high-street agents include a quarterly inspection with their fully-managed service. Inspections are imperative, as they can weed out any distasteful practises shown by the tenants at the early stages of the tenancy. Alas, a lot of agents methods of inspecting has yet to be desired- they may as well have walked in with a blindfold on. On the flip-side, it really isn’t much hassle for a landlord to arrange an inspection- plus, you’d probably be more thorough when inspecting your own property, so it actually works out more beneficial in my opinion.

Tenant fees – most landlords neglect the horrendous fees agents actually charge tenants, most commonly known as “tenant admin fees” But they shouldn’t, because the tenant fee (particularly the cost of the fee) will have a direct impact on how many enquiries are generated. Tenants are less likely to use agents that charges them the world, consequently the landlord loses a potential lead.

Some landlords may not even realise that agents also charge tenants. So this is might be a gentle wakeup call :)

High-street agents are notoriously guilty for charging tenant admin fees at an alarming rate. I personally think it’s a disgrace- agents shouldn’t be charging tenants at all, because the landlord is the client, NOT the tenant, but agents charge BOTH. It’s ridiculous.

Most online agents ONLY charge the landlord, and not the tenant. However, there are a few Online Agents that do also charge the tenant, but it’s generally NO WAY near as much as what a high-street agent will charge.

In any case, whether you use an online or high-street agent, it’s always worth enquiring how much they charge tenants, because it WILL impact the success of your let.

Online letting agents managed services

Ok, so the table above shows the prices and details for “Tenant-find” services, which is suitable for landlords that want to deal directly with the tenant and take full control of the management. And yes, while I have stipulated that I believe that’s where the best value is, I also do appreciate that some landlords want more from an agent.

Fortunately, and as said, some of the agents in the list do offer more comprehensive ‘managed’ packages with the ‘tenant-find’ service, which are suitable for landlords that want to benefit from online letting agent prices, while also wanting a fully-managed service. You’re in luck! Online agents offering fully-managed service is actually a real thing (although, up until recently it never used to be)!

So if a fully managed service is your bag, I would personally recommend the agents and packages listed below! The best part about them? Unlike with high-street agents, you won’t be tied into any lengthy contracts, because they all operate on a month-by-month contract…

Letting AgentContractNotes / IncludesPrice
Month by month
Notes / Includes

Solution for Fully Management Service!

Will market your property on Rightmove, Zoopla + more.

  • £0 up-front - nothing to pay until tenant moves in.
  • Pre-qualification of all tenants before viewing.
  • Full references & credit checks for tenants.
  • Tenancy agreement drafted and signed.
  • Viewings scheduled based on your availability.
  • Rent collection service.
  • Full repair management using your contractors, getting you quotes or using our national provider
  • Inspections: full photographic reports after 3 months and then 6 months thereafter.
  • Access to legal helpline
  • 24/7 support phone support.
  • Online platform gives you visibility over your portfolio, including overseeing repairs, statements etc

Optional Extras

  • £250 for hosted viewings
  • £90 Professional photos for marketing

Pricing & Discount explained

*£65 for properties in London.

*Sign up to get 2 months FREE property management when you pay the first year upfront - just mention you came from Property Investment Project.
You can still cancel at any time and you will be refunded the difference.

£45pm*Inc VATPrice shown is before discount!

Discount Code available
Visit Website*First 2 Months FREE using link above!
Month by month
Notes / Includes

Ultimate Solution for Management, Rent Collection & Home Emergency Cover!

Will market your property on Rightmove, Zoopla + more.

  • Free online valuation
  • Viewing & Enquiry organiser
  • Tenant referencing
  • Contract drafting & Digital signing
  • Deposit registration
  • Letting board
  • Offer negotiation
  • Professional photos and Floorplan
  • Property dashboard to control and check progress on your advert
  • Inventory
  • Legal assistance
  • Periodic inspection
  • Maintenance
  • Notifying the local council and utilities providers of the new tenant details
  • Rent collection, including chasing arrears, and issuing late payment notices as required
  • Annual rental tax return statements
  • Boiler breakdown
  • Gas safety check & Carbon monoxide test
  • CP12 certificate
  • Internal plumbing & drainage
  • Annual boiler service. Parts & labour included for emergency services only*
  • 24-hour UK helpline. (T&C apply)

Optional Extras

  • £250 for hosted viewings

*Exclusive £40 discount code: 99PIP40

£39 + £79pm*Inc VATNormal price: £79 + £79pm

Discount Code available
Visit Website£40 Discount Code: 99PIP40
Month by month
Notes / Includes

Platinum Package: Solution for Rent Collection & Guarantee and Home Emergency Cover!

Will market your property on Rightmove, Zoopla + more.

  • Choice of either professional photos, EPC or a landlord gas safety certificate
  • Rent on time - paid to you even when the tenant doesn't pay
  • Property advertised live within 12 hours
  • Vetted tenant enquiries handled by real agents in our UK office 7 days per week
  • Tenants fully referenced (£90 payable by the tenant)
  • Drafting of a complete tenancy agreement with digital signatures
  • Registering and securing the tenancy deposit
  • Deposit Prescribed Information completed and issued
  • Continuous tenancy support
  • Monthly rent management service with fast landlord payments
  • Legal expenses and tenant eviction cover
  • Home emergency cover
  • Assistance with deposit dispute resolution service
  • Free end-of-tenancy advertising
  • Read about my fantastic Experience With Letting A Property To Find Tenants
£59 + £89pmInc VATNormal price: £89 + £89pm

Discount Code available
Visit Website£40 Discount Voucher
Month by month
Notes / Includes

Solution for Fully Management Service!

Will market your property on Rightmove, Zoopla + more.

  • Professional Photography and Floor Plans
  • Full tenant referencing
  • First month's collected rent for you
  • Deposit registration
  • Tenancy agreement drafted and signed
  • Ongoing agent support
  • Property management - all repairs and maintenance issues will be handled directly by Upad (i.e. a tenant will never need to contact you directly), and they will also deal with the utility companies and keep accurate records of all payments.

*Exclusive £60 discount code: FULLY60

£539 + £72pm*Inc VATNormal price: £599

Discount Code available
Visit Website£60 Discount Code: FULLY60

Please note, I try my best to keep the information of each agent up-to-date, but you should read the T&C’s from the agents’ website for the most up-to-date information.

Consumer Protection with online agents

Putting aside the fact that I don’t think tenants or landlords don’t have enough protection when dealing with any type of letting agent, I do want to make it clear that both online and highstreet letting agents must be a member of a redness scheme. If they’re not, they’re operating illegally and you should avoid them at all costs.

Essentially, every agent must be regulated in order to maintain consumer protection, and more notably, you don’t get any more or less consumer protection rights whether you use an online or high-street agent.

If you experience any problems with an agent, the scheme should be your first port of call to lodge an official complaint.

It should be clearly stated on the agent’s website or shop-front (if you’re using an high-street agent) which scheme(s) they are a member of.

Which is the best online letting agent?

I wish I could give you a definitive answer, but I can’t. However…

I have used several online agents in the past (and continue to use them every time I need to find tenants quickly), and many of which I have reviewed.

Every online letting agent I have used delivered exactly what they said they would; they marketed my property on the biggest property portals in the UK, generated a shitload of enquiries, and assisted me with finding tenants quickly, all for a very reasonable fixed-fee (i.e. no hidden costs). They did exactly what I wanted and expected.

In my opinion, as long as you use an online agent that will put your BTL on Rightmove and Zoopla, you stand a good chance of achieving your goal efficiently, if that is to generate enquiries from prospective tenants.

Where some online letting agents differ is the level of additional services they provide, beyond the basic tenant-find service. For example, while Visum and OpenRent are GREAT for throwing your property onto Rightmove and generating enquiries, other online agents like Upad and LettingAProperty offer managed-services, which include rent collection and dealing with repairs and maintenance.

All the agents I have listed have received a remarkable amount of positive feedback. So as far as I’m concerned, picking the right online agent for you really boils down to determining what level of service you’re after, as some offer more than others. If you’re unsure, I recommend reading through a couple of the agents’ websites, and learn more about what they offer, and go with what feels most suitable. But in reality, I don’t think you can go wrong with any of them (unless you’re trying to flog a deadhorse, and in that case, it’s probably your fault). It could just boil down to which online agent is currently offering the best deal.

I will say one thing though, online agents are generally a lot more flexible and forgiving than high-street agents. What I mean by that is that they don’t tie you into contracts, so you’re not forced/contracted to continue using a service you’re dissatisfied with.

The tenant-only package is the value solution!

Currently, the average price for using an online letting agent to generate enquiries across the biggest property portals, like Rightmove & Zoopla, is £50. Last time I checked, my local high-street agent wanted to charge me £700 for exact same service. And seriously, they are a bunch of inbred wankers, so I would have begrudged giving them money, period. I think many that have jumped ship from high-street to online have similar sentiments.

I’ve personally saved thousands by using tenant-find services from online agents. It’s a no-brainer.

The Extras e.g. Professional Photography & EPC’s

By law, landlords are required to show their prospective tenant’s an EPC (Energy Performance Certificate) BEFORE signing a tenancy agreement i.e. during the viewing.

Most online agents will give you the option to buy an EPC an ‘add on’ purchase during checkout. They generally cost anywhere between £60 – £120. Alternatively, you can just independently source your own by using a local supplier; simply Google “EPC [insert your area]”, and plenty of options should become available. You’re more likely to get a better deal if you source your own, but if you’re after convenience, buy one through the agent.

If you already have a valid EPC, then you don’t need to purchase another one. EPC’s last for 10 years per property (not per tenant!).

While providing professional photography and floorplans isn’t a legal obligation, the purchasing process is similar to EPC’s. Most agents will give you the option to buy a property photography package as an ‘add on’ product during checkout. And again, you can Google for local suppliers for better rates.

Professional photography typically has a positive impact on the enquiry rate, so if you don’t already have a set, I personally think they’re a wise investment. Bear in mind, you’ll be able to reuse them over and over again!

Ignore the cynics. Online letting agents are awesome

I read an amusing article last week over at ‘Estate Agent Today’ about angry high-street letting agents bitching about online letting agents.

Essentially, you have a bunch of high-street letting agents complaining that Online Letting Agents (e.g. Upad, LettingAproperty, OpenRent) shouldn’t be able to advertise their properties on Rightmove. I don’t really understand the argument. I’m not even sure there is a problem, beyond the fact that high-street letting agents aren’t able to compete with the low prices online letting agents are charging. But that’s tough shit. They should either change their business model so they can compete; focus on building their “fully-managed” package….or roll over and die.

The consumer (landlord) should be able to choose whether they want the service of a virtual or high-street letting agent. Despite common misconception, neither service is better than the other and they shouldn’t be compared, because they’re different services all together, designed for different types of landlords.

So, comments like this, “Some landlords will always be prepared to cut corners and avoid paying a good letting agent. In my experience, many live to regret it” are the remarks muttered by a petulant child. If I don’t need the extras that come with a high-street agent, why the hell should I bloody pay for one? It’s genuinely not a case of “cutting corners”, it’s a case of assessing my needs, and choosing a service that will meet them. Simple.

You don’t need to be a salesman (at the moment)

Since you’ll be taking the viewings, you may have concerns over your ability to ‘sell’ your property; you may not have the gift of the gab or be a natural salesman, or you may just be incredibly shy around strangers. Understandable.

Many landlords actually shy away from using an online letting agent because they don’t want to take the viewings, even if that means paying a crap load more by going down the traditional high-street route and getting the agent to do it.

While I won’t be able to cure any anxiety issues you may have about taking the viewings, I do want to say the following two things about ‘selling’ your property, which may make the situation a little less daunting:

  • The reality is, if someone falls in love with a property during the viewing, they will most likely put in an offer as long you come across as relatively friendly and reasonable. There’s not much ‘selling’ required- the product is in front of them, they can see what’s on offer.
  • In today’s climate, where demand for rental properties is massively out-striping supply, houses are flying off the shelf. When you’re in a climate like that, you don’t really need to push a sale, the selling happens in cruise control.
  • I’ve recently written an in-depth blog post on why it is so much better and safer for landlords to take their viewings! If that doesn’t reassure you, I don’t know what will!

So I wouldn’t over worry if you’re concerned about the ‘selling’ aspect; the sales pitch will mostly boil down to showing prospective tenants around, and answering a few questions about the property and tenancy agreement.

You can ALWAYS use both an online agent and high-street agent

When people talk about online agents and high-street agents, I always get the impression they think it’s an either/or situation. That’s definitely not the case. Actually, I’ve probably given that impression myself, but I’m about to set the record straight.

For anyone that’s reluctant about using an online agent, but wants to give it a whirl by ditching a high-street agent and their fees, I would recommend doing the following…

Use an online letting agent- invest £45 (or so) into their service, and see if you can bag yourself a tenant, but at the same time use a high-street agent to find tenants. May the best greaseball method win.

Most high-street agents don’t charge unless you actually USE the tenant they source (but double check that with your agent, and get it in writing to be safe!We’re dealing with agents here. Enough said, right?). If the high-street agent sources the tenant, then the worst case scenario is that you invested an extra £45, which isn’t a big loss in the grand scheme of things. Alternatively, you just saved yourself a few hundred quid, and finally recognise how awesome online letting agents are. Congratulations.

But let me expand on how you can still use both online and high-street agents together. If you manage to find a tenant through an online agent, and take on the fully-managed role, but then realise taking on the responsibility isn’t suited to your lifestyle, then you can easily just approach an agent to take over the management. It really isn’t a case of either/or as far as I’m concerned.

Still adamant on using a high-street agent? Then cut a deal!

You’re not convinced by the whole online letting agent thing.

No problem, I understand.

But here’s a tip: it’s always worth mentioning to your high-street agent that you’re looking into online agents because they’re so much more cost-efficient and offer the same services. Once you drop that bomb, many agents have been obliged to lower their initial rates.

Needless to say, online agents have been causing havoc for high-street agents, and I don’t see it getting any easier for them.

91 Comments- Join The Conversation...

Showing 41 - 91 comments (out of 91)
1 out of 5 rating2 out of 5 rating3 out of 5 rating4 out of 5 rating5 out of 5 rating22 customers have rated their List experience.4.5 out of 5 Stars.Leave your Comment / Review
Guest Avatar
paul 1st September, 2015 @ 14:03
1 out of 5 rating 2 out of 5 rating 3 out of 5 rating 4 out of 5 rating 5 out of 5 rating

love the blog, just used your know how to advertise house for rent on line, right move ect worked a treat ,thanks for the spade work ,hope I can help any others who are in the same boat ,especially if it springs a leak . wont be able to plug it, the last tenants took them , again Paul

Guest Avatar
SCJ 1st February, 2016 @ 15:35

Quick question: given that Upad now charges £120 incl VAT for the basic package vs. £51 on VIsum for Rightmove-only, is there any reason to use the former that I should be aware of?

Guest Avatar
Eric Dickinson 1st February, 2016 @ 17:29


You'll get enquiries from both (as long as your property is on Rightmove) and you'll probably find a tenant by using either. But in my opinion, Upad do have better support/customer service and infrastructure. If you need that extra support then it's worth paying extra. But if you just want a bunch of enquiries, then Visum isn't a bad choice.

Neither will let you down in my opinion.

Guest Avatar
Ding Dong 7th March, 2016 @ 08:49
1 out of 5 rating 2 out of 5 rating 3 out of 5 rating 4 out of 5 rating 1 out of 5 rating

I have used OpenRent. The enquiries service was great. I used them for setting up contract and collecting deposit as well and wasn't happy that the deposit was handed over to Deposit Protection Service. I prefer to use the Insured option for deposits but this wasn't possible with OpenRent.

Guest Avatar
Maria 14th June, 2016 @ 21:28

Does anybody know about online letting agent that provide the full service (online ads +viewing) in Italy ?
The local aspect is still part of the letting business and so far none has digitalized it (waiting for the robot revolution for that!)

Guest Avatar
Christine 31st July, 2016 @ 20:44

Such a useful site, as I embark on this new venture.
Thank you for all the advice and tips.

Guest Avatar
Septic Knuckles 21st August, 2016 @ 12:00
1 out of 5 rating 2 out of 5 rating 3 out of 5 rating 4 out of 5 rating 1 out of 5 rating

I have used Visum for a few years and its a great service .But I still get most of my tenants from the BLOODY GREAT SIGN i had put up outside on two elevations of my property I leave them up even if i have nothing to let I just keep record of enquires. I would say the sign have been best money spent since I bought my properties. If your have a property on a main road its a no brainer.
Originally i tried to get planning to put advertising hoarding on my building but in the end the council said no ,obviously the prospect of planning fees and extra tax generated didn't appeal to them.
So I just put up some great big To Let signs, they have been up now for 15 years.
I am moving to Australia soon so anyone looking to increase property holding I have 18 units fully let in m46 post code and will sell for a good offer.

Guest Avatar
Daniel 17th October, 2016 @ 06:52

I wouldn't touch one of these anymore than I would gumtree. The class of applicants you used to pick up from sites like that have migrated to online agents dealing direct with the landlord in the last couple of years. I know two people who have fallen victim to it and have had to go to court. Just find a good letting agent, ARLA endorsed and well reviewed on all agents and you won't have a problem. Their also in a much better position to maximise your rent.

The Landlord Avatar
The Landlord 17th October, 2016 @ 09:08

Have you ever used an online agent, out of curiosity?

From my experience, high-street agents are just as capable of finding bad tenants. Generally, applicants don't know they're dealing with an "online agent", because most people don't apply directly via the agent, but more so through a portal like Rightmove and Zoopla. So I'd have to disagree with your opinion.

Comparatively, I bet A LOT more landlords have problems with high-street acquired tenants than those acquired via an online agent. You know two people who have had a bad experience, I know of thousands that have had positive experience. In any case, the whole point of using an online agent is that it gives you, the landlord, full control of picking the right applicant.

Also, many online agents are ARLA endorsed.

Guest Avatar
Bud 30th November, 2016 @ 16:59

@septic knuckles

You are probably sunning your self in Oz by now. Did you shift your portfolio yet?

Guest Avatar
Simon 13th December, 2016 @ 12:12
1 out of 5 rating 2 out of 5 rating 3 out of 5 rating 4 out of 5 rating 5 out of 5 rating

I use sites such as Openrent and Easyproperty often and find them to be both efficient and effective. Personally speaking, Openrent have always come up with the goods first, but that may be because I now have a habit of going to them first - maybe I should experiment more - who knows.

In my opinion, high street agents are a thing of the past that are still hanging around, like Wimpy bars and Woolworths, (oh yes, delete Woolies!).

I get the fact that most people manage their own properties here, but I would be interested in hearing other people's views on what they might like and appreciate from a truly effective online managing agent?

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Marc 20th December, 2016 @ 06:30

I would love to know if anyone has tried ? I've been self managing from abroad (a couple of London properties) and thinking of switching to a fully managed lettings agent but balking at the fees. NoAgent appear to be relatively new so can't find any good reviews. However they (and PurpleBricks) seem to be the only online options that provides viewings as well as ongoing management of the property. My concern is how they ensure the quality of the tenants plus I wonder how comprehensive their managed services actually are.

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Rosie (novice LL) 9th February, 2017 @ 11:21
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Hi All,

I have used (I Am The Agent) for 3 years. I have let through them, they managed the property and viewings as I was often overseas. I then subsequently sold the flat through them. I have to say they really are not just a platform, the team were on hand literally 24/7 (with support that just a call centre) and they also helped me with general advice, their property knowledge is spot on, no hard sell, no tenant fees and the best price I could find for an online estate agent. I have referred to many friends and family. I think the viewing are £120 for 6 viewers or part of a package on both sales and letting online. I hope this is helpful. I love this blog btw - inforative and makes me giggle :)


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David 9th February, 2017 @ 13:39


This thread is becoming polluted with Spam comments, is an affiliate based service (I called them and they tried to sign me up). Gail is an affiliate.

Mey comment is a typical spam comment posted to thousands of site by blog posters, luckily do you not allow the URL link on their name.

Rosie is a Novice but says she has been a Landlord for 3 years, so hardly a novice. I would not publish such a comment, but perhaps review them yourself and add them to your list in due course.

If you are seen to allow such spammy comments word will get out and you will go on lists that allow posts.

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gail 9th February, 2017 @ 13:50

Whoever David is, he is incorrect.

I am, and have been, a landlord for many years. I use to manage several of my properties and wish I had discovered them sooner as they provide the best service for the smallest charge of any agent I have come across. They were promoted on another landlord information site that I also visit when searching for ways to improve my business.

I will also review "I am the agent' as I like to keep informed of any service that may benefit my business i.e. help to reduce costs.

Positive posts on this site are very welcome indeed.

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The Landlord 9th February, 2017 @ 14:04

I've spoken to Gail before, she seemed genuine.

I looked up Rosie as soon as I saw her review, she's also genuine. I have seen correspondence between her and I Am the Agent, which made it obvious she is/was a real client. Plus, she's a fellow liberal-lefty, which also came apparent after stalking her. She floats between the UK and another country (which I won't mention) for work. She's a Leo, and has a cat called Fluffy.

She's cool in my book.

I research each comment that seems artificial :)

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David 9th February, 2017 @ 14:10

So your affiliate number is not LS10054?

Of course it is and you have made several attempts to post your spam on this site. That makes you a spammer in my book, you are trying to make a commission on referrals, so whether you are a Landlord or not, your post is not genuine as you are being paid for it.

The irony is that you use your rebuttal to promote again.

I think it is for the site owner to decide what is welcome but speaking as a genuine contributor your and other spammy comments are NOT welcome by me.

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The Landlord 9th February, 2017 @ 14:13

I have deleted many of Gail's comments, because as you rightly said, she was repeating the same thing over and over. It did raise suspicions. I remember emailing her about it.

Lettingsupermarket has approached me recently, but they said they don't have an affiliate programme... Odd! Where did you get that ID from?

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David 9th February, 2017 @ 14:40

Lettingsupermarket told me it was her ID, maybe they call it a referral programme but when I spoke to them they told me I could have one too.

Gail promotes her twitter account which promotes her Landlord Bookkeeping, I would have less issue with that because it is HER business and goodness knows we all need whatever help we can get. I think it worthy of a post that you do to tell Landlords about the importance of paperwork and new tax changes.

Where I have a problem is the spammy comment recommending a service when in fact the motivation for the post seems to be more about the commission.

If Lettingsupermarket are so fantastic, how come she used PurpleBricks according to her Tweets Jan 11th to 15th:

"Still no explanation why viewing cancelled and still advertising my property. Why? Such dreadful service from @PurplebricksUK"

Anyone with cat called Fluffy is welcome I guess and I suppose Gail is harmless as long as you do not say the B word, B R E X I T !!

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The Landlord 9th February, 2017 @ 14:55

Believe me, I have over 100 comments "unapproved" for this blog post alone. I delete anything remotely fishy!

If you read further down her tweets, you'll see she was trying to "sell" via PurpleBricks, not let :)

"useless online agent @PurplebricksUK Takes out loan in your name to pay themselves. Does not try to sell your property and no contact!"

See, I'm a much better stalker than you. Amateur!!

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Lynda Kee Scott 27th February, 2017 @ 08:56

I'm going to try on line agents next time .
I have 3 flats in Wimbledon
I have been renting through a high street agent who me charge me a months rent every year because the tenants don't want to leave.
I've decided not to renew the tenancy with all the tenants and just start again on line
Thanks for your advice

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marcelle 2nd March, 2017 @ 12:42

Very interesting comments, thanks for contributing.

I am in process of putting my flat on with open rent,
will report back on the results
all the best Marcelle

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Catherine 13th March, 2017 @ 18:20
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Hi Landlord, I've just used the 5 free days option for new landlords on Open Rent and am delighted to say I had a huge response. I have now signed a tenant up, following your excellent advice on referencing (bank statements, visiting current rental property, landlord refs, Facebook, employment refs, etc.). I also used Open Rent's £20 pp check, which the tenant was happy to pay for and which proved very speedy. I'm a Landlord of 18 months (learning all the time!) and Open Rent worked for me. Many thanks for your excellent articles and documentation. Keep up the good work.

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The Landlord 13th March, 2017 @ 22:35

Amazing!!! I'm really pleased to hear OpenRent worked for you (although I'm not surprised, they offer great value)!! And I really appreciate you letting me know :)

Sounds like you were rigorous with the referencing and did all the right things, so hopefully it should all work out!

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Tom Charrier 19th June, 2017 @ 05:23
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@Catherine (et al),

I can certainly vouch for OpenRent, I usually have to delist my property as it gets so much interest. Happy Days.

Thats in central Manchester though. I have tried it in smaller cities (Lancaster) with little joy, and have heard similar. Seems to be an urban thing. Would be good to understand where they focus.

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Karin 15th August, 2017 @ 08:24

I have just got rid (S21) of.the most horrendous tenant, she literally wrecked my property in the last 12 months (she was actually a tenant for 3 years but split with her bf last year and turned into tenant from hell) I'm now really wary of renting again 😢 as its costing me about 3k to sort the property out (including front walk rebuild, that she drove into with her car!) Feeling like selling up completely. Has anyone else had bad experiences like this?

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Guy Fothergill 15th August, 2017 @ 09:13

Reply to Karin:
Hi, yes definitely. I would say most landlords who have been 'landlording' for any period of time have had a similar experience (mine funnily enough were all in Liverpool/Merseyside!)

It was previously worth these occasional 'hits' but now the climate is heavily against private landlords (everything from Stamp Duty/Section 24 tax changes through to Landlord Licensing, changes to Section 21, mortgage applications, Deposits, Agent Fee's etc) and so, on balance I would suggest that the sector/business has had it's day.

In any event I have been selling my portfolio in a controlled manner for the best part of three years now and have invested elsewhere (mixture of commercial, new builds, equities/funds etc). It will be very interesting to see the long-term effects of the changes detailed above on the PRS as I can not see it helping tenants (or first time buyers) too much and will only move it into the hands of massive Pension Funds/Building/Service companies who have to satisfy layers of employees, shareholders/stakeholders, in my view.

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David 15th August, 2017 @ 18:51


I would not let this put you off, it seems to me if she hit the property with her car you have a claim against her insurance company and failing them against her personally.

A CCJ is expensive but in the end she pays, her credit record is affected and you can force her to pay or become insolvent.

There is of course nothing making you stay in the UK property market.

It always seems to me that when Governments overdo it on the tax that people structure their investments into Trusts and other vehicles to avoid them. The killer for established Landlords is they are caught between a rock and a hard place (CGT and Stamp Duty). Still for new investments seems essential, that or buying in a country that has more flexible laws.

This is a business and that means insuring against what you can and becoming professional in your processes and procedures.

Still they do say if you can't take the heat, stay out of the kitchen.

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Crystal 24th August, 2017 @ 22:43
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@Catherine @TheLandlord

I used OpenRent previously to advertise my property and it was my first time. Unfortunately, I listed my property in November and the worst time to let possibly. That coupled with the fact that fixed term mortgage was coming up for renewal and I needed consents, I decided to hold off.

This time round I decided to try uPad and it has been highly rated.
Positives: The best thing I like about it is that the pictures do not need to be edited and they do not get stretched. Also the boxes to create your advert is awesome - your ad is like-for-like compared to a letting agent. It has a property summary shown on search results which doesn't mess up your main description. It allows for up to 10 lovely bullet points. It allows you to state your fees. All good.

Negatives: Their online management of enquiries is appalling - a list of names, mobile numbers and email addresses. That's it. Oh and a button to reference them through uPad. Comparing this to OpenRent, I had a message from the tenants and a private box where I could make my own notes. On OpenRent you can also click a button to Schedule a Viewing once you have agreed this and this then sends a text message to the 'tenant' with a date, time and address.

So a bit of a swings and roundabouts situation really!

My biggest issue at the moment is where should I go for Tenant Referencing. So far I have narrowed it down to OpenRent using RentGuard for £20, RLA Referencing using (don't know) for £22 or TotalTenantReferencing that use Rent4Sure with cost unknown. Has anyone used these services - are they good enough to be eligible for Rent Guarantee Insurance? Also do you get a RentGuard report from OpenRent?

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lucyG 18th October, 2017 @ 23:09
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I've used both openrent and Upad now, both were fab. So glad I've started using online agents thanks to this blog.

For anyone that's considering it, I can only recommend trying one as it's so much easier than it may seem.

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Jennifer 22nd November, 2017 @ 08:56
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I used Openrent in May and I was so impressed with the service. I am just about to use it again for my second rental house and so far I am just as impressed.
I haven't used any other online agents so can't compare them, but they blow the high street agents out of the water on every count, including personal customer service.
I would highly recommend them for novice Landlords like me, and thank you "The Landlord" for putting me on to them.

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Graham 29th November, 2017 @ 11:53

Hi I am looking for an online agent that offer tenant viewing. My property is in London and I live in Glasgow.

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David 29th November, 2017 @ 12:06


Have you considered Viewber?

"Viewber is the world’s first property viewing service that uses the sharing economy to make trusted members of the public available to accompany buyers and tenants anywhere in the UK, 24 hours a day, seven days a week – all at the click of a button."

I am not affiliated to this company, just heard about them on Radio.

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Marc 30th November, 2017 @ 02:01
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@Graham - Purplebricks and NoAgent both offer viewing services

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Maxine 11th December, 2017 @ 11:58
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As a landlord I would 100% would recommend carrying out the viewings yourself. No one else will know the property better than you. I always put the heating on an beforehand and talk each prospective tenant through the rooms and give them an idea of where furniture should go etc. I try to help them visualise themselves living there.
I've always used Purple Bricks and have found them really efficient.

Interestingly I've received quite a few complaints about other high street agents and have ended up letting them out for other landlords. One agent in particular was unable to let a property for 11 months, a colleague happened to mention this and within two weeks I had a tenant signed up and referenced!

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Jennifer 11th December, 2017 @ 13:34
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Previous to my further review about using OpenRent for the second time. Once again - superb - tenant found and moved in, 6 days with all credit checks and right to rent done and deposit deposited. All inclusive for £49.99 for me and £20 for my tenants. Easy site to use, questions and glitches sorted rapidly. Open rent - I love you, and I wouldn’t even consider going else where. Would give 10 stars if I could.

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Stevieck 24th January, 2018 @ 09:21

I have existing tenants in a flat that I manage myself. They keep it clean and pay rent on time, so that’s all good. However, any little thing and they are straight on at me. I’m about to give No Agent a try.

I’ve spoken to them a few times and am happy with the outcomes.

Has anyone used them?

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David 24th January, 2018 @ 09:37


There are many articles on this site about demanding tenants, some of them hilarious.

It is all about managing expectation.

I remember one landlord had a tenant complain about a toaster, my thought was why the F are you providing a toaster in the first place.

At the same time those little things may be big things for them, some Landlords have it the other way around, with tenants not reporting important things which then get worse.

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Gary Kewin 3rd February, 2018 @ 15:15
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Very easy to use, clear and concise

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Vanessa 8th March, 2018 @ 17:40

Hi there, contemplating letting my property, does furnished property still exist?

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David 8th March, 2018 @ 19:03


Don't do it, it creates expectation in minds of tenants if they break it that you will replace it as it is part of contract.

You also get no premium really and most people want to bring their own stuff.

Put the furniture on eBay or Freecycle, less hassle, not worth spending money on storage.

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adam 8th March, 2018 @ 22:27

Hi Vanessa,
Agree with David re expectations.
Definitely wouldn’t provide Portable appliances such as kettles.
Semi furnished may have positive tax implications.
The above depends on other factors such as type of property i.e. flats gets rented by more transient younger people. And the converse applies to houses (generally speaking). You get to know this after a while.
If it’s your first time, do expect many issues on a continual but not constant basis. Read most of the items in this site and you will get lots of great advice. You can do it yourself for sure. Where abouts is your property.

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Vanessa 4th April, 2018 @ 09:50

Hi there thanks for the advice,I'm in the Northumberland area, I've had quotes for storage, they are exspensive!!! But as I was only going to let for a year I thought it might be an option, I am to return after a year, so I'm exploring different options, I love this site it's so informative,it's now just deciding what letting agent to go for!!!!

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David 4th April, 2018 @ 17:29


I checked Northampton Housing Associations, yours are still run by the Council

£12 a week for non council tenants

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Andrew whitmey 6th April, 2018 @ 07:24
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I really appreciate this blog and like it very much because you have mentions List of the best online letting agents for landlords. Thanx for sharing it.

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karmal 21st April, 2018 @ 19:18
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just wanted to let you know about my experience of Openrent.
The holding deposit to secure the flat is a very small amount especially for London so if your to be tenants fail their referencing or change their minds you have lost a lot of time and only get back a small amount of money to cover you for time wasted. Most referncing can take 5 days minimum.
Also if they change their minds Openrent will investigate why they did and look at all communication which can take a few days and they will not let you readvertise in that time so again you can lose 4 or 5 days not being able to do anything on their site.
They then deduct the referencing charge that the tenants should have paid off the holding deposit that they hold for you co that you get even less.
Because the holding deposit is so small tenants are more prepared to mess you around becasue they have very little to lose especially if its a group moving in and its split between them.

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karmal 21st April, 2018 @ 19:23
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I have also used Lettingaproperty who are great but expensive compared to other online agencies. I have only used them to find tenants nothing else.
I would like to pick people brains or rather ask advice, i want to take out Rent Guarantee Insurance but who actually pays up and is simple and straight forward to deal with. A friend of mine took out RGI with Simple Insurance who wriggled out of paying when his tenant didn't pay his rent so i would not touch them.
Anyone had any good experiences i know that Homelet have been mentioned as have Upad and a few others but do they pay?
Also do they have to do the referencing for it to be valid. Thanks

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David 21st April, 2018 @ 19:37

Sounds like two spam messages to me!

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karmal 21st April, 2018 @ 19:51

OH David ,please get over it, you must have some other conversation apart from spam spam.
If anyone has something useful to say about my question on RGI would love to hear it.

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123-Landlord 11th September, 2018 @ 12:36

Thanks for the advice and the lists. I'm about to relet a property so am looking for a new agent.

I'm dubious about 99 Homes though - the press release on their website says they launched in May 2018 but after less than 4 months in business they already have 143 reviews on Trust Pilot and they're all 5* - too good to be true? The reviews on Google and AllAgents are also all 5*.

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The Landlord 11th September, 2018 @ 13:03

Rest assured, 99 Homes are legit. I've spoken to the guy who owns the company on a few occasions.


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